In this article, you will find a few tips that will not only allow you to shine (nomen omen) in the company, but also check the quality of lighting with which you want to equip your store or office. Find out how to ensure the comfort of customers and the well-being of your employees.

GLARE! IT'S NOT A GLARE...

If you are unfamiliar with the word, the first association with the word "glare" is probably its dictionary definition. Meanwhile, for our experts, glare, to an unfriendly and undesirable extent, can affect the purchasing experience and your employees productivity.

GLARE AS PARAMETER

First, a bit of theory. The industry definition of glare is, “a visual sensation caused by excessive and uncontrolled brightness in the field of view.” This is accompanied by discomfort or a reduction in the ability to recognize the details of the environment. It arises as a result of improper luminance distribution, improper luminance intensity, or the presence of luminance contrasts that are too high. Ok, now let’s say all that using normal words.

WHAT SHOULD YOU KNOW ABOUT THE GLARE EFFECT?

First and foremost, it can have different results. Glare is divided into the following criteria:

• Disturbing, which prevents us from seeing the object accurately 
(it distorts the object’s color or shape).
• Unpleasant, which does not reduce the ability to see, but after some time causes discomfort (not always realized). The unpleasant glare effect can result in eye fatigue, increased stress, or irritation.
• Blinding, that is, the one that for a few moments completely deprives the ability to see (this type of glare is well known to drivers who pass a car “high beams” turned on).

Why such an insightful approach to the topic? The glare effect can have disastrous effects in such spaces as industrial halls or high-bay warehouses - the appropriate selection and setting of lighting can even be a health or even life concern. For corporations that must count on the maximum efficiency of office workers, the comfort of being in the workplace is also of key financial importance.
The knowledge about the glare effect collected by experts is also useful in the retail industry, and we use it in Lumiverso projects.

WHY SHOULD YOU AVOID THE GLARE EFFECT?

In the case of your store, the glare effect will be a consequence of the wrong setting of specific light sources and surfaces that can reflect light. The consequences are felt by both customers and employees.
Let us imagine a situation in which staying in the restaurant for a long time causes irritation, fatigue, and even a headache. For the customer, it will be an unpleasant experience that will subconsciously influence him to leave the store and avoid it in the future. For employees, it can be a nuisance, directly affecting not only their well-being but also the quality of customer service.

HOW CAN YOU AVOID UNPLEASANT EXPERIENCES IN THE STORE?

Although it is relatively easy to catch blinding light in a shop space, only a professional can take care of eliminating the unpleasant glare effect.
Comfortable lighting conditions include not only good design but, most importantly, the correct setting of the luminaires after the store has been stocked up. Only then can the intensity and direction of light be confronted with the actual arrangement of products on store shelves and hangers.
Do you want to take care of all these elements? Contact us and try out the quality of Lumiverso services.